Saltar para o conteúdo

About the Academy
SWA Courses
Experiences
WSET

Customised Programmes
Did you know
News

Menu de navegação

About the Academy
SWA Courses
Experiences
WSET
Customised Programmes
Did you know
News
Contact

Sogrape Wine Academy

Courses

Rua da Carvalhosa nº30
4400-032 Vila Nova de Gaia
Portugal

Office

Rua 5 de Outubro, 4527
4430-809 Avintes - Vila Nova de Gaia
Portugal

Opening hours

9.00 am to 5.30 pm (weekdays)

info@sograpewineacademy.com

Terms and Conditions of Use

General Conditions of Sale

Warning About Allergens and Disabling Medical Conditions

Terms and Conditions of Use

General Conditions of Sale

Warning About Allergens and Disabling Medical Conditions

© 2026 Sogrape Wine Academy®

BE RESPONSIBLE. DRINK IN MODERATION.

A group of people is seated at long tables with tasting glasses, attending a class or tasting session in a brightly lit room with a wooden ceiling

100 Sonae Group wine cellar managers complete Sogrape Wine Academy training

The Sogrape Wine Academy reaffirmed its mission to boost knowledge and excellence in the wine sector in January by organising six training sessions for 100 wine cellar managers from Modelo-Continente, part of the Sonae Group, spanning the entire country. The main goal was clear: to enhance technical knowledge, train teams and optimise the customer experience at the point of sale.

A group of people is seated around tables taking notes, with tasting glasses and some snacks, in a modern setting

A group of people is seated around a white table, tasting beverages and writing on papers, in a modern tasting room setting

A group of people is focused on writing on papers laid out on a table with several tasting glasses, in a modern room with windows revealing an outside view

The sessions took place between the SWA premises in Porto and the Continente Co-Lab in Amadora, and provided practical learning opportunities, including challenging blind wine tastings that captivated even the most experienced retail professionals. Their knowledge was assessed in a final 20-question exam, consolidating the teams' commitment to specialisation and continuous improvement in wine cellar management.

This initiative, which brought together participants from across the country, bears out the Sogrape Wine Academy's strong commitment to professional development, sharing specialised wine knowledge and skill-building for those teams that ensure an outstanding shopping experience. The feedback was remarkably positive, with interest expressed in progressing to future levels of wine training, demonstrating the impact of the programme.

Sogrape Wine Academy Trains 100 Sonae Managers

More articles

News04/26

WSET Level 2 Award in Wines: certified training in Porto and Lisbon with Sogrape Wine Academy

In a room with a white beamed ceiling and modern lighting, a woman speaks into a microphone to an attentive audience, while two screens display information about "Wine tasting."

News04/26

International Student Week at Católica Porto Business School: an international immersion in the wine sector with Sogrape Wine Academy

A large group of people poses for a photo on a stone patio, with two large trees framing a terraced vineyard valley and an overcast sky in the background

News03/26

Coravin at Sogrape Wine Academy

News03/26

Sogrape Wine Academy hosts Master of Wine candidates in immersive program

News02/26

Port Wine Training: Sogrape Wine Academy takes exclusive experience to London

An elegant dining room with a U-shaped table set with numerous wine glasses, candles, snacks, and tasting materials

News02/26

In-house training: New Sogrape employees start their journey into wine culture with the Sogrape Wine Academy

A speaker gives a presentation in front of two screens to a group of people seated at long tables with tasting glasses, in a brightly lit training room